We all have been advertising various companies for FREE !!

-
You have been advertising various companies for FREE !! Really ? Yes !!

It was recently when we were shopping at a known shopping mall in Bangalore. Since what am saying is a common practice, I wish not to name the shop. Getting back to incident. After picking all we needed, we reached the billing counter. It was around 2,300/- with many items. After the billing, the person at the counter asked if I wanted a carry bag. Since I had purchased a few items which were unplanned I realised I needed an extra bag and so I asked for one more carry bag. The person added another 10/- to the bill and handed me the carry bag with logo of brand printed all over the bag. I paid the extra amount along with bill and I further roamed around streets of Jayanagar for few hours with the carry bags.

                     Pic Credit : DynaCorp

As I was driving back home, I realised that I had done some free advertising of brand in streets of Jayanagar having paid 10/-. Usually isn't it the other way ?

The point is not on the additional charge, we agree to pay additional charge, but if they do not brand these carry bags. But if they brand these carry bags with their logos, we are FREE advertisers for these companies.

Just imagine in busy streets of Jayanagar with too many people walking around I was advertising this company for hours carrying their carry bag around. Also do you know these companies also make small amount of profits from these indirect incomes which are off-set on some product to offer discounts.

"My thoughts". Do share your thoughts. 

Comments

Post a Comment

Popular posts from this blog

4 Ways of saying "NO" for organization and career growth !!

-
Image
World is being a more competitive place and to retain customers and increase the sales / turnover of an organisation, there are many things a company can plan / strategize. But many times the company plans to achieve these strategies by squeezing the existing resources. But since many employees fear saying "NO" to the managers, they take the tasks / additional load which would impact the productivity levels of their existing tasks : Am not saying here that each task an employee receives, must say "NO" to it, but my point is that the employee needs to evaluate it before accepting.  1. What is current occupancy level ?  Nobody in the organisation is working for 100% of their working hours. This is a known fact to all. But the occupancy level differs for each employee. The employee needs to evaluate the occupancy level and based on the same if it is more than 75% then he can explain the same to the manager in a logical way to say "NO" to t
Read more

5 Things to do in New Office !!

-
Image
First day to office, get the best shirt you have, get the best trousers, polish the shoes until it shines like a mirror, get the best perfume etc etc..... So it is the best you put on to impress the people you will be meeting in first day of first / new company. Let's look into some of the must do things as an employee joining a new organization : 1. Be who you are : While they say "First Impression is the best impression", be who you are, do not over impress. While many employees take the extra effort to be accepted in new organization, what they miss out is probably that this extra effort would cost them in future. As people build expectations with your initial few interactions and to retain the impression with them new employees continue to deliver the extra effort which would drain out their energy. Therefore, be who you are !! 2. Listen carefully : Open your ears widely to listen every bit of conversation. Restrain as much as you can from partici
Read more

My Experiences from Shanti Bhavan !!

-
Image
On 1st of Dec, i had an amazing opportunity to visit Shanti Bhavan, a residential school dedicated to the education and development of children from underprivileged homes. A Brief of Shanti Bhavan Shanti Bhavan a residential school dedicated to education and development of children from underprivileged homes. 95% of children at Shanti Bhavan are from lower castes of India and 60% of them are from rural India and 40% of them from urban slums. Team of Shanti Bhavan is making a great effort in changing the lives of not only these children but also the lives of their family members. For more details, you can read on their website :http://www.shantibhavanchildren.org/about/ My Experience at Shanti Bhavan On Dec 1st as part of CSR activity, we visited Shanti Bhavan which is located near Krishnagiri. Address :  Shanti Bhavan Residential School Baliganapalli  Hosur Taluk Bagalur Krishnagiri  Baliganapalli Tamil Nadu 635103  We reached the place in morning and we were w
Read more